AI Receptionist & automation
Answer every business call, book appointments and represent your brand
Besona builds and configures an AI receptionist for your business that answers calls, books appointments and represents your brand — 24 hours a day, 7 days a week.
What the AI receptionist does
The receptionist is built around your business. Besona configures a branded voice persona and a knowledge base covering what you do, when you are open and the questions callers ask most, so calls are answered consistently.
Where a caller wants an appointment, the agent books it. Where a caller needs a person, it transfers the call according to the rules you agree with us.
Use cases
Where businesses use it
Common use cases
- Calls that arrive while your team is with customers or on site
- After-hours and weekend calls that would otherwise go unanswered
- Routine questions about your services, hours and location
- Appointment and consultation bookings
- Busy periods when more calls arrive than your team can answer
- Calls that need to reach a specific person or department
Operational capabilities
- Answers with a branded voice persona using your business name
- Works from a knowledge base covering your services, hours, FAQs and team
- Books appointments in Google Calendar
- Sends a post-call SMS confirmation to the caller
- Transfers calls to your team according to agreed rules
- Answers on a dedicated South African phone number
Scope of the service
The capabilities listed above describe what Besona sets up as part of the service. Additional integrations, extra languages and further department lines are available as add-ons listed on the pricing page.
Onboarding
How your AI receptionist is set up
Four steps from agreement to go-live.
- 1
Sign & Pay Setup Fee
Building of the custom AI receptionist begins immediately after the agreement is signed.
- 2
Onboarding Call (30 min)
Besona collects business details, services, FAQs and calendar access.
- 3
Build & Test (3–5 days)
Besona configures, trains and rigorously tests the agent before go-live.
- 4
Go Live
The AI receptionist goes live to answer calls; Besona monitors the first week closely.
AI Agents & Automation
Need more than an AI receptionist?
Our AI Receptionist is designed for handling business calls. If you also need help automating customer enquiries, lead qualification, follow-ups or other repetitive business processes, explore Besona's AI Agents & Business Automation service.
Plan your AI receptionist
Talk to Besona about how your calls are handled today and what the receptionist should do for your business.